Social Media Marketing

Introduction to Social Media Marketing

• What is Social Media?
• Importance of Social Media marketing for Business.
• Tools of Social Media Marketing to attract more customers.

Social Media Marketing Strategy

• What is Social Media Marketing Strategy?
• Importance of Social Media Marketing strategy for Business.
• Choosing right Social Media tools.
• Live Exercise: Social Media Brand Strategy Analysis.

Facebook Business Marketing

• Profile vs. Group vs. Page
• FB Page & Post Best Practices
• Page Insights & Boost Post
• Live Exercise: FB Page Customization
• Case Studies: FB Business Pages

Instagram Business Marketing

• Instagram Profile creation & Customization
• Instagram Posting & Growth Best Practices.
• Case Studies: Insta Business Profiles
• Live Exercise: Instagram Posting

Twitter Business Marketing

• Instagram Profile creation &
• FB Page & Post Best Practices
• Page Insights & Boost Post
• Live Exercise: FB Page Customization
• How Twitter Works
• Twitter Terminology
• How Businesses use Twitter
• Quick Guided Setup
• Twitter Best Practices
• Live Exercise: Twitter Posting

LinkedIn Business Marketing

• Introduction to LinkedIn
• Profile & Posting Best Practices
• LinkedIn Messaging &InMails
• Live Exercise: LinkedIn Message & Network Building

Quora Marketing

• Introduction to Quora
• Quora Profile Best Practices
• Quora Traffic Building Strategies
• Live Exercise: Building Quora Profile & Answering Questions

Pinterest Marketing

• Introduction to Pinterest
• Pinterest Profile Best Practices
• Pinterest Traffic Building Strategies
• Live Exercise: Pinterest Marketing Hacks for Blog Traffic

Reddit Marketing

• Introduction to Reddit Marketing
• Creation of Reddit Account & content Posting
• Pinterest Traffic Building Strategies
• Live Exercise: Pinterest Marketing Hacks for Blog Traffic
• Subreddit and Reddit Community
• Reddit Ads- Campaigns
• Reddit Marketing Strategies
• Live Exercise: Reddit Marketing Hacks.

WhatsApp Marketing

• Introduction to WhatsApp Marketing
• Why turn to WhatsApp for Business?
• How to start WhatsApp Marketing: A step-wise Guide.
• Live Exercise: WhatsApp Marketing Hacks.

Online Reputation Management & SM Tools.

• Online Sentiment Analysis
• ORM & Social Media Scheduling Tools
• Best Social Media Tools
• Case Study: Social Crisis & Response Management.
• Live Exercise: Building Social Media Calendar & ORM Strategy.